Privacy Policy

Last Updated: [Insert Date]

At On Running Sales Store (“we,” “us,” or “our”), we value your trust as much as we value premium performance footwear. This Privacy Policy explains how we collect, use, protect, and share information when you visit buytrailshoes.com or make purchases from our store.

1. Information We Collect

To provide you with the best shopping experience for your active lifestyle, we collect:

• Personal Information: Name, email address, shipping/billing address, payment details (processed securely through our payment partners), phone number
• Order Information: Products purchased (including kids’ shoes, trail running shoes, or lifestyle sneakers), order value, shipping preferences
• Technical Information: IP address, browser type, device information, pages visited (to optimize your browsing experience)
• Communication Data: Emails to [email protected], customer service inquiries, product feedback

2. How We Use Your Information

Just as we carefully craft footwear for different activities, we use your data purposefully:

• Process orders and arrange shipping (including our free EMS shipping for orders over $50)
• Provide customer support from our Oakland-based team
• Improve our website and product offerings (like our pickleball shoes or training shoes collections)
• Send transactional emails (order confirmations, shipping updates)
• Prevent fraud and enhance security (meeting PCI DSS compliance standards)
• Analyze site usage to better serve our global customers (excluding restricted regions)

3. Data Sharing & Disclosure

We treat your data with the same care we apply to our Three-Test Rule for footwear quality:

• Payment Processors: Visa, MasterCard, JCB, PayPal – only what’s necessary to complete transactions
• Shipping Providers: To deliver your performance footwear worldwide
• Legal Requirements: When required by law or to protect our rights
• Service Providers: Companies that help operate our website (with strict confidentiality agreements)

We never sell your personal information to third-party marketers.

4. Data Storage & Security

Your data security is as important to us as the performance of our trail running shoes:

• All transactions protected by end-to-end encryption
• PCI DSS compliant payment processing
• Data stored on secure servers with limited access
• Regular security assessments of our systems

While we implement these measures, no internet transmission is 100% secure. We encourage using strong passwords and protecting your login information.

5. Your Rights & Choices

You have control over your information, just as you have choice in selecting the right footwear:

• Access: Request details of personal data we hold
• Correction: Update inaccurate information
• Deletion: Request removal of personal data (subject to legal requirements)
• Marketing Preferences: Opt-out of promotional communications
• Payment Method Choice: Select from our secure options (Visa, MasterCard, JCB, PayPal)

To exercise these rights, contact us at [email protected].

6. Cookies & Tracking Technologies

Our website uses cookies to enhance your experience, much like proper footwear enhances your movement:

• Essential Cookies: Necessary for site functionality (e.g., shopping cart)
• Performance Cookies: Help us improve the website
• Analytics Cookies: Understand how customers use our site

You can manage cookie preferences through your browser settings, though this may affect site functionality.

7. International Data Transfers

As we serve customers globally (except certain restricted regions), your data may be transferred to and processed in countries outside your own. We ensure all transfers comply with applicable data protection laws.

8. Children’s Privacy

While we sell kids’ shoes, our website is not directed at children under 13. We don’t knowingly collect personal information from children without parental consent.

9. Changes to This Policy

We may update this policy as our business evolves. Significant changes will be communicated through our website or email.

“Proper footwear transforms your movement; proper data protection ensures your privacy is never compromised.” – The On Running Sales Store Team